Model Holidays

One of our agency clients asked us to support on a project to transition an international holiday brand onto the Sitecore platform.

Sitecore was an excellent direction for the customer, however ensuring your data is modelled appropriately is critical if you want to get the most out of the amazing features the platform has to offer.

Working with the customer we modelled their entire product catalogue with its many itinerary options to ensure the data could be centrally managed but surfaced in multiple international sites and where appropriate have multi-variant testing or personalisation applied.

Sitecore features such as these are some of the major strengths of the platform, however an incorrect content structure can limit its effectiveness.  If you have a Sitecore site but are struggling to realise your return on investment by utilising some of its great features contact us today.

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Ian Jepp
25 June 2015