Why do all websites look similar?

Rather like a book or a car, most websites look quite similar, with the main features in the usual places. But why is this?

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AI – It’s life… but not as we know it

AI has infiltrated many aspects of our lives, often without us even knowing. Here we discuss some of the latest advances, particularly when it comes to marketing

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Umbraco 13: New kids on the Blocks

Here we look at the newly released Umbraco 13 which includes Blocks in the Rich Text Editor.

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Sitecore moves on from a ‘one size fits all’ approach

As it continues to win accolades for its personalisation technology, Sitecore has moved towards a more composable digital experience

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How green is your business?

Nowadays, every business has a responsibility to be as environmentally-friendly as possible but can that philosophy extend to your website as well?

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Getting the job done, part two: Why processes matter in marketing and sales

In the first part of our ‘Getting the job done series’ we looked at why implementing processes is beneficial for your website. In part two, we discuss why processes are important in marketing and sales as well

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Getting the job done, part one: Why processes matter for your website

As your venture grows, then the list of things you need your website to achieve for your business will also expand. But do you have the processes in place to facilitate that efficiently?

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A new horizon

How often do you have a conversation with somebody who directs you to their website saying, ‘please ignore what it looks like, we’re hoping to get a new one soon’? But, when is the right time to think about a new website?

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Finding the right partner

Here at Lake Solutions, we know that finding the right web agency for your project can be a minefield. There seem to be plenty out there but, like any relationship, not every one will be right for your business and, equally, you might not be the right client for them

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Content is more than words

Here we look at the rise of video content and how it can benefit your website and your broader digital marketing

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Chat-up lines

What are the advantages of adding chat to your website and what do you need to consider before doing so? Here we answer some of those questions

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Are robots writing your content?

Can ChatGPT provide the solution to your writer’s block? We take a look at this new form of AI

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